Microsoft HolidayWindows, Surface, Xbox, Microsoft Store, 2017-2019
Art Direction, Concepting, Design, Photography, Retouching
Burgundy Surface Laptop 2 with Poinsettias
Concept: Color-play that pairs the burgundy Surface Laptop 2 with a timeless holiday tradition: the poinsettia.
My Role: Concept, Art Direction (Studio), Photography, Retouching
Tap to Unwrap
Concept: Playing on the Unboxing video craze, this Instagram Story asks users to “tap to unwrap” the gift of a new computer. Each frame revealed slightly more of the box until the computer itself was unwrapped and revealed.
My Role: Concept, Art Direction (Studio)
Windows Logo Jack-O-Lantern
Concept: Turn the classic Windows logo into a Jack-o-lantern for Halloween
My Role: Concept, Photography, Retouching, Pumpkin Carving
Windows Logo Ornament
Concept: Microsoft logo Xmas ornaments.
My Role: Art Direction, Execution, Photo Manipulation
X-Box Design Lab: Everyone’s Favorite Gift
Concept: Photo series of different people playng X-Box with their own custom Design Lab controllers that alludes to the first gift you open on Xmas has your whole day planned.
My Role: Art Direction, Photography
Holiday Lifestyle Photography Examples
Concept: Lifestyle photography and human-centric storytelling surrounding the holiday season.
My Role: Concept, Art Direction, Photography, Retouching